RendVR is an immersive 360 filming, hosting and distribution company, that builds custom 360-degree and interactive virtual tour solutions for businesses.
The logo icon draws inspiration from the ‘fish-eye’ lens effect seen in flat 360-degree images. It was created using an equirectangular grid which is the standard format for 360-degree panoramic images and virtual reality (VR) environments and is how a spherical object is converted to a flat image.